If you’ve been to a Starbucks lately, you may have noticed that the speed of service and customer experience has substantially suffered from what you may remember in the past. Corporate policies have come down hard on your local baristas, as the company tries to ramp up its business to compete in all the wrong markets. While the changes I propose will certainly cost the great coffee company some of its current customers, it’s not too late to win back the loyalists they’ve driven away.

First and foremost, it should not take more than five minutes to order and receive a caffè latte. In an ideal situation where I am the only customer, I want that drink in my hands almost as soon as I order it. Pouring and steaming milk shouldn’t take more than a minute, the last twenty or so seconds of which should be spent pulling the espresso. Add another second for a touch of foam and handing it over, and I should be out the door. What used to make this process particularly faster while busy was having the milk pre-steamed during rushes and ready to go, but internal policy resulting from lazy employees has ruled that possibility out. To make up for it, staff needs to be ready on their feet to begin an order the moment it leaves a customer’s lips instead of wasting time for an order to be fully completed and waiting for a paper label to be printed before they even begin. Baristas were able to churn drinks out faster and with better accuracy at Starbucks when they were using manual espresso machines — now that a “perfect” shot is only a button-press away, how is this part of the process taking longer? Let the baristas pre-steam (but not re-steam) the milk when they need to instead of doing it for each individual order and fire them if their temperatures fall below the standard.

Now that the drinks are coming more quickly, let’s kick out the loiterers. Whether you acknowledge it or not, Starbucks isn’t your office and the fact that you own a laptop does not entitle you to live there. If the price of your coffee was refunded in quarters and used for a parking meter it would not entitle you to sit there for as long as you waste idling away in your star-bicle. Where employees are routinely too cowardly to simply tell somebody to leave, getting rid of free Wi-Fi and tables big enough for board meetings would be a good start. At the very least, no personal electronics would be a perfect rule to start enforcing as people who can’t stand still without fidgeting with their phones for the time it takes to get their order arguably don’t need any more caffeine. Passing that, I suppose it wouldn’t hurt to be able to sit and talk with your friends for a bit, but twenty-minutes and you’re out.

Part of the reason Starbucks offers so much seating is because of the food they serve. Cold sandwiches and sweet treats that compliment the coffees were one thing, but paninis and “cake pops”? Let’s dial that menu down a notch. Any food which requires additional equipment, like a grill, to be able to serve should be a sign that you’re deviating a bit far from your proven formula.

Of proven formulas, it might be a safe time to stop expanding in the US. Opening an average of two new stores per day may have been great in the beginning and has obviously served well for the past 15 years, but it’s little more than excessive at this point. In fact, under my leadership Starbucks would close about half of its US locations to regain some of their tarnished exclusivity. Many staff members could be consolidated into remaining stores where possible, and a portion of the net savings from operating cost reduction would go toward training and increasing employee wages.

Finally, Starbucks needs to go back to its roots and focus on what they do best: serving coffee. Bring back the “coffee of the day” and start investing time in educating customers in different types of beans and effective flavor pairing. Talk more about the genuinely beneficial arrangements that have been made with various coffee growers, and Starbucks’ unique relationship with them. It’s not too late to set everything right.